Viceroy Snapshot: Inside A New Take On Luxury Car Rentals

 

Nothing says luxury like the right vehicle. Three discerning millennials have already built a two-million dollar business in just one year by providing individuals seeking the best in luxury cars. PTG365,  founded by Brandon Medford (26), Dave Obaseki (28) and Eric Whitehead (24) decided to come together to create a new offering on the automotive front but with a social good twist.  

The company specializes in leasing, financing, credit repair, accidents and insurance. With locations in New York Los Angeles, Florida and Atlanta,

Viceroy Luxury:  So, how did you develop the concept?

 

Dave Obaseki: One day we all decided we have so many tools that if formed together could change the world. 

Eric Whitehead: We developed the concept of PTG365 by wanting to take our talent and brand ourselves as well as helping individuals get into the vehicles of their dreams 

 

VL: How did you raise the capital to start?

DO: Since we had prior years of being in the car industry, we all had a good portion saved and ready to invest in an idea worth fighting for.

EW: Yes, and it took a lot of hard work and saving before coming together and building our organization. 

 

VL: How do you manage risk?

DO: The same way you manage life, fearless and keeping positive energy around. 

EW: We manage risk by double and triple checking everything. Six eyes are better than two. Everyone has different strengths and weaknesses so it works best to minimize risk. 

 

VL:  What do you feel are the biggest trends in luxury cars today and why?

DO: The rental industry is at an all-time high right now. Proms, photo shoots, weddings, videos, and many other platforms vehicles are used in, fuel one of the most popular trend.

EW: I would say the biggest trends in luxury cars today are interior colors. Red, blue, brown and orange interiors are in high demand.

 

 

VL:  How might you see cryptocurrency impacting your business?

DO: I think cryptocurrency is a great idea. I believe it can fund deals quicker, transfer money faster, causing no delays. 

EW: We live in a digital age today, the internet has a major impact on today’s society. Cryptocurrency may change the way the dollar works. Everyone transfers, quick pay, cash app, Venmo, & other apps to send money all over the world. I feel cryptocurrency would secure financial transactions for businesses such as ours. 

 

VL:  What are the biggest challenges you face daily?

DO: To this day one of the biggest challenges is being very young, talented, educated, intelligent and an African American. I don’t like to pull the race card but there are things we still go through that should’ve been wiped away years ago.

EW: The biggest challenges we face are not only being young but being a minority in today’s society, we encounter so many issues most would never see but we don’t let it stop us, we overcome it just like another obstacle and let our success speak for itself.

 

VL: Can you speak about any affiliation with any celebrity names to date?

DO: I can’t disclose as of yet, but we have a reality show coming out very soon and want to keep a lot of surprising information for the storyline.

EW: We have an affiliation with many celebrities some who we want to remain nameless, but we just partnered up with NBA player “Isaiah Whitehead” who was fascinated and took interest in our organization and wants to help us continue to build. 

 

VL: What are thoughts on the intersection of technology and luxury cars you've seen?

DO: Tesla right now is one of the most astonishing vehicles known to man. The usage of technology in the vehicle open doors for many other manufacturers.

EW: Technology is another key factor in luxury cars today. Some vehicles drive themselves and also have safety collision detection systems in which the vehicles automatically stop if you aren’t able to do so. Some vehicles also have built-in WiFi and 3G/4G/LTE cellular connection. Personally, I haven’t seen an absolute "best" vehicle with technology because all vehicles are different but similar in a way, it depends on the driver and what he or she likes.

VL: What's next for the company in 2019?

DO: Miami and Atlanta need PTG365 right now. We are starting to accumulate an abundance of clients in both cities. 

EW: We have a lot of ideas and companies underneath our umbrella that are in the works. I don’t want to spoil them, but stay tuned!