Inside The Fine Wine Boutique, Parcelle

  • Viceroy Editorial Staff
  • Lifestyle

During this time of year, in particular, it's all about making certain that you have the best wine at your fingertips whether hosting your own holiday dinner parties, selecting gifts or just finally enjoying some relaxing time during quiet days during a bit of time off. And if you're seeking a truly luxurious experience in purchasing, visit Parcelle, an innovative wine boutique-of-sorts located in New York City inside Henry Hall residential complex on the ground floor.

Instead of packing floor-to-ceiling displays, the shop offers only a featured selection of wines suited to the season and displayed in a manner similar to that of a high-end boutique arranging bottles only from the middle of the wall to just within arm's reach. Conceived of by sommeliers and driven by Christine Collado, former Wine Director of Chef's Table at Brooklyn Fare, Parcelle is a true delight to visit offering a full range of options up to $400-plus. 

The wood paneling and marble-flooring give the space a rich, almost private club-like atmosphere that is luxurious and yet approachable all at the same time. The team in the store is knowledgeable and friendly no matter whether one lives on site or a passer-by. Indeed, residents of the Henry Hall apartment building in which the store sits, are able to order bottles up to their rooms.  And residents and general customers, alike, are able to partake in regular tastings in the ground level shop. And not to worry if you do not live nearby. Through a partnership with the online delivery app Caviar, Parcelle delivers bottles right to one's doorsteps. 

The motto of Parcelle is restaurant hospitality in a wine shop, and this unique approach is driving a true word of mouth about the establishment. From sparking to red to rose and white, this is a stop not to be missed for the true wine lover with a discerning palate for atmosphere.  This is about high-end in a hip manner. 

For more information visit: https://parcellewine.com/

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